Search Quote of the Day Articles by SEO Speedwagon

November 28, 2007

SEO Speedwagon Killing In Vegas

Who'd have thought a mere 2.5 years from first post we'd be blogging to beat the band?:

Here's the link for proof this isn't a photoshop job, let's just hope the jump in visits doesn't cause them to wonder what is going on.

I for one am having a T-Shirt made of this, anyone else interested?

SEO Speedwagon Killing In Vegas
Posted by john at 08:42 PM | Comments (0) | TrackBacks (0)
Printer-friendly version

Are You A Canonical Fascist? Stand Tall!

We are sticklers with our clients when it comes to issues of content duplication, sometimes to the point, I think, of being viewed as Canonical Fascists. This can be annoying, much like fascism mostly can be annoying, so it is gratifying to see Mr. Google himself lay out just why such annoyance is worthwhile advocacy, even approaching the subject of PageRank Splitting in the process:

When I did a wget from the Googleplex, I eventually got a 301 from the seomoz.com url to the seomoz.org url. But look at the timestamps: " --09:28:33-- " was the initial fetch and "--09:32:41--" was when the 301 came over the wire. Assuming that I'm reading right, that means almost a four minute delay on getting the 301 from seomoz.com to seomoz.org. Googlebot will wait around for several seconds for a page, but it won't wait four minutes. Instead, the connection will time out and we'll treat those urls as separate (and think that we couldn't fetch the seomoz.com url). So if a bunch of people are linking to your article, and some link to seomoz.org and some link to seomoz.com, that PageRank is getting split between two urls, and the long delay on the 301 response can cause Google to believe that the urls are separate and therefore cause dupe issues.

Hat tip to Randfish for calling forth such manna in his heavily commented comments area.

Are You A Canonical Fascist? Stand Tall!
Posted by john at 03:45 PM | Comments (0) | TrackBacks (0)
Printer-friendly version

November 01, 2007

Search: Too Sexy for Advertising?

Search Quote of the Day from He of the Great Name:

Search is utilitarian. Search is constantly accused of not being sexy. That drives me nuts. The irony is that in pigeonholing search as being boring and utilitarian, all these brilliant advertising minds are missing the biggest idea of all: search works because it’s the customer driving the process, not the advertiser.

I'm with you, Gord. In our industry, conversions are sexy.

Search: Too Sexy for Advertising?
Posted by john at 05:06 PM | Comments (0) | TrackBacks (0)
Printer-friendly version