Reputation Management Tool: Omgili

Another cool tool (Omgili) to aid reputation management specialists in finding a plethora of sites that are potentially influencing their clients brands online. I took the site for a test drive today and found a good number of sites that represented one of my clients. You can now monitor a large number of discussion/review sites in one fail swoop and look like a champ to your clients. Omgili describes itself as "a way to find "subjective information". As opposed to traditional search engines, which search for sites and pages, Omgili finds consumer opinions, debates, discussions, personal experiences, answers and solutions." This site looks very promising and could be a major player in relation to its quasi competitors Twing, BoardTracker, BoardReader, and Twingly.