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Client Hits Home Run With: URLs Matter!
May 23, 2008
On this Friday before the long Memorial Day weekend, I thought I would share something very smart that a client recently said to me and a group of his colleagues.
In a nutshell, the discussion was about potentially rewriting dynamic URLs.
He said:
"One thing we can't forget is that URLs are marketing assets....they matter....they need to be friendly to both users and search engines."
For a moment, I felt like I was at Progressive Field, about to rise out of my chair and high five complete strangers around me after a Grady Sizemore home run.
I couldn't have said that better myself. Bravo!!!
All posts by Doug Ausbury
posted by Doug Ausbury at May 23, 2008 02:01 PM
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Comments
The client is always right...:)
Posted by: Tina at May 28, 2008 02:16 PM
this technique often looks like a trick, but a very useful one. Now most of the websites are adopting to this.
Posted by: Hosting Plans 4 All at August 19, 2008 03:36 PM
Hello! I use oscommerce and have a SEO URL addon. It seems to work really well, however when I check the pages indexed for my site there seems to be at least double what there should be and I notice that some of the ones indexed (say, a category page, five or six versions cached, all different bits added on to the rewritten URL, none "clean", and ending in just html)have this sort of added tag to the rewritten URL ?page=1&sort=2a&osCsid=00ea674ef6284cfe5c43a943f5576ee8 - basically I don't want my page authority spread across too many pages unneccessarily and don't want issues with the SE's for duplicate content - is there a way to fix this? Or am I worrying unnecessarily?
Thanks so much for your time!
Posted by: Cath at October 28, 2008 08:27 AM