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New Google AdWords PPC Tool
January 13, 2006
Sometimes I think of Google like a toychest that continually has something new to play with. I actually have to dissuade myself from playing with them all because I probably wouldn’t get any work done.
One new toy was added recently that caught my eye as one who works with PPC on a regular basis. It is the new and improved Keyword Tool. This little gem provides much needed information so as to make a more, dare I say, relevant decision in selecting keywords.
I can think of a couple of improvements to the Keyword Tool, such as showing the top PPC results for that keyword. Sure I can do my own research, but it’s so much nicer when it is done for me. I’d also like there to be less vagueness as to where my ad will show up according to my CPC input. A range is nice but show me some specifics.
Even though it’s not perfect, what is really, it certainly is a step in the right direction. If you are an AdWords user this is a toy that you definitely want to have in your toybox.
see all posts by Brent Sharp
posted by Brent Sharp at January 13, 2006 11:36 AM
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