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Where is my Data Point Ceiling?

October 31, 2005

John Lustina

Furthering what I hoped was a Big Thought last week, that search visibilty means that anything digital is suddenly available to the whole world, we have more news this morning about Search as excavation tool, uncovering and re-discovering data points that heretofore, in conversations, meetings, and even solitary ponderings, from the stone age to our very recent history as a paper-bound people, would just never have been able to become visible enough to bring weight to a decision:

IBM and Google Inc. are collaborating to make it easier for office workers not only to search for local documents and personal e-mail but to delve deep into corporate databases, the companies said on Friday.

I don't think anyone would ever argue that one shouldn't assemble all the information and weigh it before making a decision. I just think that with news like this we are getting closer to the first time in human history where such a conception is actually moving from aphorism to reality, and not just for the elite. We have to consider that search technology is evolving in the direction allowing everyone, everywhere, at any time to fully be able to say any decision has indeed, and quite literally, been made with all things considered.

We will still make bad decisions, and often. But how will a more informed people alter the course of human history and, at what point in that history will humans have reached the ceiling above which no further data can be weighed in a given decision?

This is the departure point for worry about the implications of artificial intelligence, as the artificial part of that phrase will likely include the ability simply to weigh more data points, and more quickly, than humans in a given decision. Search can be the equalizer bewteen the two, because we will both receive the same outputs, yet one not need be a science fiction buff nor Vegas oddsmaker to realize one team will be heavily favored...

All posts by John Lustina
posted by John Lustina at October 31, 2005 12:57 PM
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