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SEOs Wang Chung Tonight
August 11, 2005
Have you ever seen a web site that has a link to their SEO company's site in the navigation of each page? I was speaking with someone today about just this - SEO companies that require or as a trade off for discounted services, attempt to promote themselves and increase their own incoming links in this way.
It reminds me of a lame music advertising fad from the 80's.
Depending on your age, you may or may not remember this, but there was a brief pop music advertising fad in the 80's to mention your band's name somewhere during a potential hit song. The thinking seemed to be, if the song was a huge hit, then thousands of people every day would be singing the name of your band. Who could ask for more than that?
There's a very good chance that you were an active participant in this ad fad. Perhaps the most blatant 80's group to try this was Wang Chung, whose "Everybody Have Fun Tonight", near the end, adds vainly "Everybody Wang Chung Tonight!"
Soon after, the Swedish pop/rock band Roxette at the end of their hit "Joyride" boldy exclaim, "Roxette!" (Do you know of other examples? Click on the Comments link below.)
Creative? Perhaps.
Tacky? Indeed.
Short term fad? Absolutely. (Can you imagine U2's "With or Without You" ending with a smug "With or Without U2"?)
The good news for our industry is that most SEOs are growing up and, like this brief time in the 80's, are seeing in advance that what may work temporarily will not work in the long run.
Can you name Wang Chung's next big hit after "Everybody Have Fun Tonight?"
Exactly.
All posts by Doug Ausbury
posted by Doug Ausbury at August 11, 2005 11:55 PM
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Comments
The point about the self-indulgence of '80s pop is well taken. But how does the 1974 release of Bad Company's eponymous album AND track factor into this? A pre-emptive parody of the self-indulgence yet to come?
Posted by: erik at August 12, 2005 10:13 AM
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Posted by: Hailo at June 25, 2008 03:27 PM